Connect where it counts

Our omni-channel solutions help brands reach 165M+ guests at scale through our deep understanding of what brings them joy and where they look for it.

More impactful messages

With our deep understanding of the Target guest, your messages are guaranteed to resonate a bit deeper, at every corner of our unique multichannel shopping experience.

Stronger omni-channel connections

Speak to guests at every point of their journey, across their preferred channels and brand-safe content.

Precise measurement, continuous success

Our closed-loop measurement connects ads to actual sales and ROAS, so you can easily optimize and make all the right decisions for future campaigns

Reach high-intent shoppers on Target and Google.

Target Product Ads

by Roundel™

Native cost-per-click (CPC) ads on Target.com and the Target app that reach our guests when their purchase intent is the highest.

Search Ads

by Roundel™

Search Ads by Roundel uses our first-party shopper data to help you understand and reach our loyal Target guests. Then drive them to convert on Target.com, the Target app, or in-store.

Video

Meet millions of streamers alongside their favorite content.

CTV

by Roundel™

When you choose CTV by Roundel, you’re tapping into our valuable audience catalog to reach the most receptive audiences for a highly efficient and effective buy. All in an engaging environment with no skipping and no distractions. Just your ad alongside our exclusive brand-positive content from premium publishers.

Youtube Ads

Now you can reach the majority of Target guests on one of their favorite platforms. Leverage YouTube bumper ads (horizontal and vertical) to reach engaged shoppers and drive top-of-the-funnel awareness.

Display

Bring your brand to Target.com, the Target app, or across 150+ premium publishers through our managed service offering.

Display

by Roundel™

When you choose CTV by Roundel, you’re tapping into our valuable audience catalog to reach the most receptive audiences for a highly efficient and effective buy. All in an engaging environment with no skipping and no distractions. Just your ad alongside our exclusive brand-positive content from premium publishers.

Programmatic

Activate on Roundel’s custom audiences with your DSP in a self-service manner.

Programmatic

by Roundel™

Using Programmatic by Roundel gives you the control you need and the results you want. From audiences to inventory, insights to measurement, reach your campaign goals while informing your next.

Social

Engage through ads or top influencers to grow sales.

Social

by Roundel™

When it comes to increasing brand exposure and influencing purchasing behavior, social ads work. And thanks to our Target guest data, we can make them work even harder by connecting your ads to the right guests on their favorite platforms—Facebook, Instagram, Pinterest, and Snapchat.

Influencers

by Roundel™

Our influencer network partner, LTK, gives your brand access to 10+ years of influencer marketing experience. We’ve partnered with them to bring you a solution that allows you to build authentic connections with guests through organic content posted from the people they trust.

In-Store

Enhance guest connections with in-store marketing.

New

In-Store Service Hubs

by Roundel™

Stay connected with guests while they shop. These interactive digital hubs are strategically placed in Target’s high-traffic areas to boost brand visibility and consumer connections.

Digital Out-of-Home (DOOH)

Dynamic advertising solutions to reach on-the-go guests.

New

Digital Out-of-Home

by Roundel™

Leverage dynamic content to captivate your guests in real-time, boosting brand visibility and engagement through Digital Out-of-Home solutions. Showcase your brand on our curated network of geo-targeted roadside billboards and pedestrian units near Target stores. Guide guests from inspiration to adding items to their carts.

MEDIA SUPPORT

Roundel™ Kiosk

Log in and get campaign reporting right at your fingertips.

Ad Guide

Specifications and considerations for Roundel™ solutions.

Bullseye Marketplace

Get seen on the content your audience loves.

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